Thursday, June 12, 2014

Sprint Chooses ItsOn's Virtualized OSS/BSS

ItsOn, a start-up based in Redwood City, California, announced that Sprint will use its Smart Services Platform to enhance mobile network capabilities and enable new types of mobile services.

Under the multi-year deal, Sprint will use ItsOn’s SaaS cloud solution to design and implement granular service policy control for various data, text and voice services. Sprint will be integrating the ItsOn cloud capabilities into its existing network architecture and the ItsOn Smart Services™ device software will be embedded in all new Sprint Android devices sold through all distribution channels going forward.

“The ItsOn solution provides an end-to-end mobile network policy design, deployment and management platform with intelligent and granular control of mobile network communications,” said David Owens, Senior Vice President Product Development at Sprint. “While other mobile operators stay with traditional solutions that require years to deploy new types of services, Sprint will reduce our deployment cycles down to a few weeks by virtualizing multiple service control capabilities with the ItsOn platform.”

  • ItsOn is already being used by Zact Mobiles, an MVNO that runs on the Sprint networks. Zact provides the user with granular control over their monthly plan.
  • ItsOn is backed by Tenaya Capital, Andreessen Horowitz, Vodafone Ventures, Verizon Investments, SV Angel and an investor group led by Jim Davidson.

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