Monday, May 20, 2013

NSN's Flexi Content Optimizer Cuts Loading by 25%

Nokia Siemens Networks is launching a video optimization solution that combines its Flexi Content Optimizer, policy management and new real-time congestion awareness.

The Flexi Content Optimizer adjusts video content and re-scales video streaming to match the smartphone screen size. The company calculates the solution can reduce radio network loading by up to 25% while delivering the highest quality video to each user's device. Real-time congestion awareness enables the network to react instantly when a base station becomes heavily loaded. Video optimization then ensures that the operator’s most valuable subscribers in a specific location enjoy the best video quality.

“More people than ever are using video streaming applications on their smartphones. According to Informa Telecoms and Media, video streaming will account for a third of mobile  data traffic on mobile handsets in 2016**,” said Antti Romppanen, head of packet core product management, Nokia Siemens Networks. “This translates into a lot of video. By bringing together our capabilities for best ever video, operators can ensure that subscribers have a smooth viewing experience even during congested busy hours."