Thursday, May 24, 2012

Pandora Reaches 51.9 million Listeners, Growing 53% YOY

The Pandora Internet radio service is now averaging 51.9 million users per month. Total listener hours for the most recent quarter grew 92% to approximately 3.09 billion, compared to approximately 1.6 billion for the same quarter last year.

"Pandora is off to an excellent start, exceeding our first quarter outlook and raising our expectations for the full fiscal year," stated Joe Kennedy, Chairman & CEO of Pandora. "This quarter Pandora averaged more than 50 million active users a month who generated more than 3.09 billion listening hours across Pandora's multiple platforms – desktop, auto, consumer electronics, and mobile devices. Consumers continue to embrace Pandora's unparalleled personalized radio experience at an extraordinary rate, propelling Pandora's market leadership to an all-time record share of 5.95% of total U.S. radio listening. Advertisers want to be everywhere their consumers are. They are moving quickly to speak with their target customers across the Pandora platform, with the majority of the top 50 digital advertisers in the U.S. already having bought multiplatform advertising on Pandora. Pandora is the future of radio." 

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