Sunday, August 2, 2009

Telstra Selects Openwave's Mobile Analytics Solution

Telstra, has selected Openwave Mobile Analytics to aggregate subscriber data and behavioural information across a variety of data sources, including on portal and open Internet browsing, mobile email messaging, video and audio streaming, device type, demographics and location to provide a 360-degree view of their mobile subscriber base. Openwave Mobile Analytics also provides Telstra with insight into the operational aspects of their mobile broadband network, allowing them to control network operations more efficiently by optimizing present capacity and managing ongoing bandwidth demands.