Wednesday, August 26, 2009

Marvell launches 802.1 AVB for Multimedia Content Over Ethernet

Marvell introduced a suite of products for networking multichannel audio/video (A/V) over standardized Ethernet using the IEEE 802.1 A/V Bridging (AVB) standards.

This product portfolio includes Marvell's Link Street Gigabit Ethernet Switches, Gigabit Ethernet Network Interface Controller (NIC), and Kirkwood SoC featuring its Sheeva CPU technology. The Marvell AVB product suite is designed to allow seamless delivery of time-sensitive multimedia traffic for both consumer and professional A/V applications on an Ethernet network.

"We are thrilled to be the first to provide an end-to-end AVB solution and be part of the newly formed AVnu Alliance," said Ali Khan, Director of Marketing with the Communications and Computing Business Unit at Marvell. "We also congratulate AVnu for bringing industry wide collaboration together to support the years of standards development in the IEEE AVB committee. Marvell sees this as the next phase in the Ethernet evolution."