Thursday, April 16, 2009

Cisco Supplies Transcoders for MTV Networks

MTV Networks (MTVN) is deploying Cisco's medianet products and technologies including MPEG-4 advanced video coding (AVC) and transcoding, Cisco TelePresence and Unified Communications systems.

Specifically, the Cisco MPEG-4 AVC HD encoding/transcoding platform will deliver 16 flagship HD channels for MTVN - eight channels each for U.S. East Coast and West Coast feeds. The Cisco TelePresence meeting solution helps the broadcaster improve efficiency and lower travel expenses. The Cisco IP telephony systems provide a way to extend consistent communications services to all employees in their workspaces, whether they are in main campus locations, at branch offices, working remotely or are mobile. Financial terms were not disclosed.