Tuesday, March 25, 2008

BigBand Selected by China's Zhongshan Cable

China's Zhongshan Cable is deploying BigBand Networks' Broadband Multimedia-Service Router (BMR) to process, manage and deliver digital television services, including HDTV and video-on-demand (VOD). Zhongshan Cable serves approximately 300,000 subscribers in the city of the same name, among the larger urban centers in China's Guangdong Province. Financial terms were not disclosed.

Zhongshan Cable is using the BMR as a digital "headend-in-a-box." BigBand's "RateShaping" capability leverages advanced algorithms to allow Zhongshan to increase the amount of standard and high-definition digital video that can be delivered over its cable network without using additional bandwidth. The BMR also performs quadrature amplitude modulation (QAM), scrambling and acquisition functions to allow video content acquired from satellites to be delivered over Zhongshan's network.http://www.bigbandnet.com