Monday, July 30, 2007

AT&T Launches "eMusic" Mobile Download Service

AT&T launched an over-the-air music download service with eMusic, a leading retailer of independent music. The eMusic over-the-air (OTA) service has a catalog of 2.7 million songs. Purchases are immediately sent to the user's wireless handset, and a duplicate copy is available for download to the user's PC at no charge. AT&T customers can subscribe to download five tracks a month for $7.49.

AT&T said the new service complements its existing mobile music offerings, which include the ability to transfer songs from a PC to a wireless handset from popular music subscription services such as Napster. And of course AT&T is supporting the iTunes store through its exclusive offering of the Apple iPhone.