Wednesday, April 11, 2007

On2 and Widevine Partner for Flash Video DRM

On2 Technologies and Widevine Technologies are partnering to secure On2's VP6 encoding used in Adobe Flash Player 8 and 9. This will enable Flash video with integrated DRM capabilities for content owners and service providers to secure the distribution and consumption of content delivered to PCs and other consumer devices. On2's VP6 for Flash is the dominant video format used by leading Internet video sites, user generated content sites, and social networking sites, such as ABC, CBS, ESPN, Fox, and MTV. Applying Widevine's DRM to VP6 will further enable adoption of VP6 for Flash.

On2 will also resell Widevine's DRM solutions to its customers with tight integration for On2's VP7 product line in use by leading video service providers including Skype, AOL, and Move Networks, in addition to VP6. The joint solution will be implemented in On2's Flix for Flash encoding and publishing product line, starting with flagship Flix Engine and Flix Engine Live.