Sunday, January 28, 2007

Yipes and NASDAQ to Offer Market Data Access and Trading via Ethernet Extranet

Yipes Enterprise Services and the NASDAQ Stock Market will offer market data access and trading capabilities through the Yipes FinancialConnect! platform.

Yipes FinancialConnect! is an Ethernet-based extranet for electronic trading capable of directly delivering financial market and exchange data to banks, brokers, hedge funds, and institutional investors.

Yipes is evolving from being a bandwidth provider to a trusted source of content for the financial community.

Yipes said the agreement represents a major step forward in the development of its FinancialConnect! service and further validates Ethernet as the next-generation network of choice for electronic trading. The dramatic rise in electronic trading volume continues to be a major issue for exchanges at all levels, making trading technology and connectivity innovation increasingly important operational considerations.

Yipes currently links hundreds of financial services firms to member exchanges and trading platforms. Yipes FinancialConnect! employs the company's secure, global, fiber-based network and guarantees connectivity with aggressive service level agreements (SLAs).

In concert with the launch of Yipes FinancialConnect last month, Yipes also announced an agreement with the IntercontinentalExchange (ICE). ICE ( was the first exchange to offer extranet connectivity via the Yipes network. Yipes expects to announce additional exchange agreements in the coming months.

  • Yipes operates a global native Ethernet network that employs Virtual Private LAN Service (VPLS) over an MPLS platform. At the physical layer, Yipes leverages its 14,000 metro fiber route mile infrastructure over which it offers Ethernet services at speeds up to 1 Gbps. The company operates primary POPs in 17 major metropolitan markets: Boston, Chicago, Dallas, Denver, Hong Kong, Houston, Los Angeles, London, Miami, New York, Philadelphia, San Diego, San Francisco, San Jose, Seattle, Tokyo and Washington D.C.

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