Sunday, August 27, 2006

Psytechnics Raises $20 Million for its Quality of Experience (QoE) Assessment Tools

Psytechnics, a start-up headquartered in Ipswich, UK with US offices in Boston, closed a new round of funding bringing total capital raised to over $20 million. The company specializes in solutions for Quality of Experience (QoE) assessment for mobile, fixed and converged network service providers.

Psytechnics' products provid real-time, per-session measurement of end user experience for rapid detection and resolution of service affecting issues.

The company also announced the appointment of Benjamin Ellis as its Vice President of Global Marketing. Prior to joining Psytechnics, Ellis was at Juniper Networks, where he was Director of Strategic Marketing and Communications, and previously head of Product
and Solutions marketing for Europe, the Middle East and Africa.

Service Providers Ignore Customer Experience Metrics at Their Own Risk
end-user Quality of Experience (QoE) could be the downfall of IP service
providers if they continue heightened attention on service price cuts
and neglect advancements in test and measurement technology. To ensure
end-user satisfaction, IP service providers will find that objective
testing methods best suit their testing needs, since older methods,
including subjective measurements, consume time and resources without
producing the needed results.

See also