Monday, April 4, 2005

Microsoft to Extend Connected Services Framework to Broadcast and Film Industries

Microsoft is extending its recently announced Connected Services Framework to the broadcast and film industries. The Connected Services Framework, an integrated, server-based software solution, aims to help broadcast companies and film studios streamline the creation, management and delivery of digital content. Microsoft is collaborating with Avid Technology, North Plains Systems, OmniBus Systems, Panasonic and Telestream Inc. to offer a comprehensive solution with Connected Services Framework at the core.

The Microsoft Connected Services Framework employs a service-oriented architecture (SOA) approach to deliver an interoperable, manageable and scalable infrastructure of shared services such as digital asset management and content distribution processes. It uses Extensible Markup Language (XML), Simple Object Access Protocol (SOAP) and Web Services Description Language (WSDL).

  • In February 2005, Microsoft introduced an integrated software framework that allows telecommunications operators and service providers to deliver converged communications services across multiple networks and a range of device types. The Microsoft Connected Services Framework, which was introduced at 3GSM World Congress 2005 in Cannes, is a server-based solution that integrates other Microsoft operating systems, including Microsoft BizTalk Server, Microsoft SQL Server, Microsoft Windows Server and Microsoft Visual Studio .NET, to provide a unified platform for creating, aggregating and managing converged services.

  • Microsoft said that by deploying its Connected Services Framework, operators can bring together not only Microsoft services such as Microsoft Solution for Hosted Exchange 2003, the Microsoft TV platform and Microsoft Office Live Communications Server, but also operator-developed services and a broad array of third-party services and content to create new combinations of services targeting specific customer segments. The Connected Services Framework would integrate with a variety of operations support systems (OSS), business support systems (BSS) and network service products based on industry standards.

  • BT, Bell Canada and Celcom Malaysia are deploying the Microsoft Connected Services Framework to facilitate the delivery of services to their customers.


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