Blueprints are in-depth editorial series that analyze the issues and technologies needed to bring specific networking services and products to market. Each Blueprint includes articles, tutorials, industry guest columns, CEO perspectives and other resources. This special coverage complements our ongoing reporting on daily news developments.
As a Blueprint Sponsor, your company can get high visibility in a specific vertical segment that your company is focused on. There are typically three to six topics available for sponsorship within each Blueprint. Pricing starts at $8,900 for six months of exclusive marketing space – less than $1,500 per month to be the center of attention. Your company’s message will appear with all special editorial coverage on the topic of your choice. See our Editorial Calendar to learn about the Blueprints we have planned for the next year.
Your company's sponsorship of your chosen topic will last six full months, and your messages will appear in both our e-mail newsletters and on our Web site wherever an article that is part of your topic appears. The specific messaging locations include:
E-mail Newsletters
The initial paragraphs of each article will be embedded within a daily and weekly issue of our newsletter. Your 160x600 banner, will appear next to these paragraphs whenever an article on your sponsored topic is published over over a one to two week period.
Side marketing message in every issue of our newsletter for one month from the date we start publishing stories on your topic. The message is a 25 word communication in HTML, which can be formatted with links to various locations on your Web site.
Web Site
Exclusive control of the 336x280 ad embedded within each page of every overview article, guest column, case study and other special editorial page in your sponsored topic of the Blueprint: Telco Triple Play section of our web site. The introduction of each article that appears in our newsletters will link to these full articles on our Web site.
Exclusive control of the 160x600 ad on the index page for your sponsored topic of Blueprint: Telco Triple Play.
You will be the exclusive sponsor of your Blueprint: Telco Triple Play topic on our Web site for a full six months, starting from the date the first article on your topic is published.
