At Mobile World Congress, IBM kicked off a Watson Mobile Developer Challenge. Over the next three months, the global challenge invites mobile developers and entrepreneurs to share their best ideas to build and develop mobile apps into prototypes.
The program, being driven by the newly formed IBM Watson Group, aims to encourage developers to spread cognitive computing apps into the marketplace.
"The power of Watson in the palm of your hand is a game-changing proposition, so we're calling on mobile developers around the world to start building cognitive computing apps infused with Watson's intelligence," said Mike Rhodin, Senior Vice President, IBM Watson Group. "Imagine a new class of apps that deliver deep insights to consumers and business users instantly -- wherever they are -- over the cloud. It's about changing the essence of decision making from 'information at your fingertips' to actual insights."