AT&T confirmed that sales of the fiber broadband service in Austin, Texas has exceeded its expectations. AT&T now plans to expand the all-fiber network to reach twice as many Austin area households in 2014. Planned expansions in 2014 include areas of Zilker, Homestead, and North Lamar, among many other neighborhoods throughout the city.
AT&T U-verse with "GigaPower" currently offers consumer broadband speeds at up to 300 megabits per second, AT&T plans to increase speeds to up to 1 Gbps later this year.
"Austin's response to our blazing fast broadband and enhanced TV services has been incredible and validates why we decided to roll this out in Austin first," said Dahna Hull, vice president and general manager, Austin, AT&T Services Inc. "Austinites consume data at rates 15 percent to 20 percent higher than the average U-verse user, and the overwhelming adoption of our new U-verse High Speed Internet 300 broadband service confirms that this community also values time and speed."
- AT&T noted that it first began serving Austin more than 134 years ago and today has a base of 2,600 active employees and close to 1,000 retirees in Austin, and 63 AT&T retail stores in and around the city.
- In April 2013, Google selected Austin as the second rollout city for its Google Fiber project. AT&T announced its fiber project in Austin days later.