by James E. Carroll
Vistapointe, a start-up based in San Ramon, California with R&D in Bangalore, India, introduced its cloud-based and embedded network intelligence solutions for mobile and enterprise Wi-Fi operators.
Unlike general purpose, deep packet inspection (DPI)-based network intelligence platforms, Vistapointe features a Linux-base packet parser engine to selectively decode 3GPP and 4G/LTE protocols, capture only specific protocol fields, apply compression and then deliver this data to a cloud-based mobile analytics platform.The cloud-based analytics enables Vistapoint to offer a highly scalable Network Intelligence As A Service (NiAS) for 3G, 4G/LTE and Wi-Fi carriers. Vistapointe's Dynamic Subscriber Profiling enables the operator to predict subscriber usage patterns and profile their mobile data customers so as to offer fine-tuned tariff plans. Vistapointe also said its dynamic subscriber profiling could leverage APIs to integrate with 3rd party mobile ad platforms.
- Vistapointe is headed by Ravi Medikonda (CEO), who previously held leadership roles at Juniper Networks in its Product Management & Marketing groups. Before Juniper, he was Director of Product Management at Tellabs/Vivace Business Unit with P&L responsibility for the IP/MPLS products and successfully led Tellabs into the 3G/Wireless RAN backhaul market.
By capturing only the selected protocol fields, Vistapointe substantially improves data collection efficiency while still gaining granular visibility into mobile users and applications.