Tuesday, March 9, 2010

comScore Counts 42.7 million SmartPhone Users in U.S.

In the 3 month average ending in January, 234 million Americans were mobile subscribers ages 13 and older, according to a new report on key trends in the U.S. mobile phone industry released by comScore.


The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system (OS) platforms in the U.S. according to their share of current mobile subscribers age 13 and older, as well as popular activities and content accessed via the subscriber's primary mobile phone. The January report found Motorola to be the top handset manufacturer overall with 22.9 percent market share, while RIM led among smartphone platforms with 43.0 percent market share.


42.7 million people in the U.S. owned smartphones in an average month during the November to January period, up 18 percent from the August through October period. RIM was the leading mobile smartphone platform in the U.S. with 43.0 percent share of U.S. smartphone subscribers, rising 1.7 percentage points versus three months earlier. Apple ranked second with 25.1 percent share (up 0.3 percentage points), followed by Microsoft at 15.7 percent, Google at 7.1 percent (up 4.3 percentage points), and Palm at 5.7 percent. Google's Android platform continues to see rapid gains in market share.


In addition, comScore said 63.5 percent of U.S. mobile subscribers used text messaging on their mobile device, up 1.5 percentage points versus three months prior.
http://www.comscore.comhttp://

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