Sunday, March 18, 2007

Average U.S. Household Receives 100+ TV Channels

The average U.S. household receives over 104 TV channels and yet watches only 16 of them, according to a new study from Nielsen. The percentage of homes receiving 100+ channels rose from 42% in 2005 to 47% in 2006, with 33% receiving between 60 and 99 channels, down 4% since 2005. Nielsen found that the average television household in the U.S. receives more than 17 broadcast TV channels, while 58% of all homes can receive 15 or more, and 36% receive 20 or more.



Nielsen also noted that there are an average of 111.4 million TV homes in the U.S., while the average U.S. TV home has 2.5 people and 2.8 television sets.

http://www.nielsenmedia.com/

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